Frooti maker faces 12% revenue drop amidst tax hike challenges

The decrease in revenues and profits for Parle Agro Pvt. Ltd in FY2023-24 was due to significant tax policy changes as Appy Fizz faced a drastic fourfold GST increase, to 40% from 12%. This tax hike considerably impacted Parle Agro's pricing strategy, it said. 

Frooti maker faces 12% revenue drop amidst tax hike challenges
The decrease in revenues and profits for Parle Agro Pvt. Ltd in FY2023-24 was due to significant tax policy changes as Appy Fizz faced a drastic fourfold GST increase, to 40% from 12%. This tax hike considerably impacted Parle Agro's pricing strategy, it said.